Wednesdays with Winnie
concept development • photography • basic animated videos

Pet Therapy's Response to Covid 19: "Wednesdays with Winnie"

When the Therapy dog program at Overlook Medical Center was suspended due to Covid 19 we wanted to do something to help boost morale.  Because she couldn't be with them in person, each week Winnie (who had become the face of the therapy dog program) sent a personal email with a video to the entire hospital staff to try and give them a moment to smile.  We designed each video to have a fun (and hopefully funny) beginning element that related to what was going on each week during the pandemic and we always end with a heart felt more serious message.   The response was great - Winnie got lots of fan mail and my After Effects skills got better each week - it was a win win for everyone!